pinkdot's newly proposed logo
pinkdot event's sub-branding proposed logo
- work in progress -
final year project
client: Pinkdot SG
Pinkdot earns the title of being the most recognised organisation that supports LGBT. Pinkdot may have that title but it's branding as a whole is still lacking. There are misconception and confusion of the brand and the event. Enhancing the brand experience is a solution to make pinkdot a better brand.